Writing a business case using this five-step model will save you time and can be used immediately to build a compelling proposal. Program/Opportunity Identification – learn to specify the gap between the actual and ideal – and how your ideas will achieve measurable improvement. Analysis of success drivers and impediments – learn the steps of systematically building a business case for your organization. Presenting strategical and tactical alternatives – identify and present key options at both a strategic and tactical level. This program includes comprehensive financial evaluation and recommendations – a complete process to compare the pros and cons of each idea, including financial, corporate and environmental goals. Finally, implementing a winning action plan – how to present and timeline your recommendations across four key functional areas: operations, marketing, finance and HR.
What You Will Learn
- Present compelling business cases to management and stakeholders
- Use financial information and market data in your decision-making processes
- Prepare cost reduction and operational improvement proposals for your business
- Learn about other successful business cases from diverse industries
- Collaborate with other participants on an actual business case
- Present and tell the story behind your winning business case
Who Should Attend
This skills-intensive online workshop is ideal for business managers, directors and vice-presidents who regularly develop and present new proposals, budgets, business plans and recommendations. It will teach participants how to build successful cases and cut preparation time.
Program Structure
- Five online modules over five weeks
- Access through a convenient centralized learning management portal
- Your learning management portal account will be active for an additional 4 weeks after the course ends
Time Commitment
- Recommended: 2-4 hours per week (online eLearning modules are released approximately weekly)
Technical Requirements
- A current email account
- Use of a computer and internet access in a modern browser
- Adobe Reader for PDF documents